When we’re told what the future will look like, we always see the version where everyone lives like Minority Report’s John Anderton. Played by Tom Cruise, Anderton is a wealthy police chief, the kind of person who can afford a summer house on the lake or the newest Lexus model. But unfortunately, if the future is anything like the present, his will only be one side of the story.
Microsoft, Google, Apple and other firms have sponsored lecture series in which science fiction writers give talks to employees and then meet privately with developers and research departments. Perhaps nothing better demonstrates the close tie between science fiction and technology today than what is called “design fiction”—imaginative works commissioned by tech companies to model new ideas. Some corporations hire authors to create what-if stories about potentially marketable products.
“I really like design fiction or prototyping fiction,” says novelist Cory Doctorow, whose clients have included Disney and Tesco. “There is nothing weird about a company doing this—commissioning a story about people using a technology to decide if the technology is worth following through on. It’s like an architect creating a virtual fly-through of a building.” Doctorow, who worked in the software industry, has seen both sides of the development process. “I’ve been in engineering discussions in which the argument turned on what it would be like to use the product, and fiction can be a way of getting at that experience.”